BCW Europe & Africa Appoints New Brussels CEO

4.07.20 • News

LONDON / BRUSSELS, 8 April 2020 – BCW (Burson Cohn & Wolfe), a leading global communications agency, today announced the appointment of Andrew Cecil as Chief Executive Officer (CEO) of BCW Brussels.

Cecil takes on the role with immediate effect and reports to Scott Wilson, President, BCW, Europe & Africa (E&A).

“This is a richly deserved promotion for Andrew; he has an excellent track record as one of our very best senior client counsellors and leaders and is widely recognized as one of the industry’s leading Public and Corporate Affairs practitioners,” said Wilson.

“His appointment is also recognition of BCW’s long-term commitment to our integrated communications offer – across the full spectrum from public affairs to digital – delivered from the very heart of Europe in Brussels.”

Commenting on his new role, Cecil said: “I am delighted to have been given this opportunity to lead the diverse and talented BCW team in Brussels. Over the past decade, BCW has consistently been a market leader in Brussels and a hub for creativity and innovation whilst also delivering strong business results year after year. I look forward to building on these strong foundations and ensuring the BCW Brussels team, our clients and our business continue to grow and succeed.”

Prior to his appointment as CEO of BCW Brussels, Cecil was BCW’s Chief Client Officer, Europe & Africa, and before that he was Chairman of Burson-Marsteller’s (B-M) European Public Affairs practice. Cecil joined B-M in 2015, having previously led European Government Relations for Amazon. He is a law graduate of Bristol University and holds an MBA from INSEAD.

Cecil replaces Karen Massin, who led BCW’s operations in Brussels for the last six years.