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Sunil John
President, Middle East

Sunil John is President, Middle East for BCW. At the heart of the public relations industry in the Middle East for more than two decades, Sunil founded and shaped ASDA’A BCW into the benchmark public relations consultancy in the Arab world, advising governments, multinational, global and local companies.


In 2014, Sunil became the first PR professional in the Middle East to receive the Outstanding Individual Achievement SABRE Award (EMEA) from The Holmes Report. He was also honored with the Middle East Public Relations Association Fellowship Award in May 2018.


Sunil has been the driving force behind the annual ASDA’A BCW Arab Youth Survey, a unique thought leadership initiative and one of the most widely cited pieces of public opinion research on the region.